Featured post
Growth stalls when your channels take turns being forgotten
Most small businesses do not have a content quality problem. They have a distribution problem. One channel gets attention because it feels like the one that works, and the other three drift into a months long silence. Every time a channel goes quiet, the audience you already paid to build stops seeing you, and the algorithm stops offering you up.
The fix is unglamorous: a rotation. Decide, in advance, what each channel is for and how often it gets posted to. Batch production so the work happens once a month rather than in daily bursts of inspiration. Then schedule it, so the plan survives a busy week.
That is the entire premise behind our service and behind Orbit. Not more content, just content that lands everywhere it should on a schedule you do not have to remember.